Friday, July 18, 2008

Simple goals for any party at any level

I was asked a few times to strategize on the right goals and roles for a county party and a state party. And as one who enjoys getting to the point, or simply being pithy, I thought it would be good to outline what I thought as appropriate goals for a party of any size, in order:

1. Contest every election, heavy candidate recruitment
2. Increase the number of trained activists, and keep them busy
3. Set goals and look for results, try to engage and change the community
4. Use activism to support the goals, and give people smaller victories that will enable larger victories
5. Cultivate a donor class, to candidates, groups, projects, etc.

Granted these are pretty simple and intuitive, and the proof is always in the pudding-- in the application, but I thought these simple goals were worth writing out and saying since so few party organizations seem focused on doing these 5 together.

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